GPO & Dental Resources

Running an independent dental practice is about more than caring for patients and managing costs.

It requires staying attuned to industry trends and making strategic operational and marketing decisions critical for the longterm success of your practice. To help you navigate these challenges and effectively run your practice, we are always providing new resources on a spectrum of topics. Our mission is to help you power your practice.

Running an Independent Practice

What is a GPO?
January 02, 2020

GPO stands for “group purchasing organization.” By definition, it’s a membership-based group that buys similar products. By all GPO members coming together as one, they…

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Why Reimbursement Negotiation MUST be a Priority
January 20, 2019

The reimbursement market is constantly shifting, and a new report is indicating that decreasing reimbursement rates are on the way. Now is the time to…

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Get Paid More Through Coding Optimization
May 02, 2018

Our partner Apex Reimbursement Specialists is hosting a fabulous and FREE coding webinar for Synergy members: Wednesday, May 9, 2018 1:00 pm | Eastern Daylight…

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Dean Smith and Dentistry
September 14, 2017

What do Dean Smith and Dentists have in common? Dr. Shah-Khan explored that topic in the September 2017 digital issue of Dental Economics… Read more.

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Why are Private Equity and Venture Capital Groups Interested in Dental Practices?
January 03, 2017

Featured in Dental Economics, December 2016 Dentistry is a field that has experienced evolutionary, not revolutionary, growth. During a 2014 cerecdoctors.com symposium, one speaker stated…

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Synergy CEO and Co-Founder Published in Dental Economics
April 09, 2016

Check-out Dr. Shah-Khan’s article in the April issue of Dental Economics. He takes a look at operational competency in terms of supply chain management. In…

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Industry Insights

Practicing dentistry during an unprecedented economic period
January 06, 2023

The following is an article written by Dr. Mustafa Shah-Khan, DDS published in Dental Economics in January 2023 During my 20-year career, we have seen…

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Selecting a Dental Lab: Key Factors to Consider
July 26, 2022

By: Mustafa Shah-Khan, DDS   When you’re looking for a dental lab to address prosthetic needs, there are a few things that you should examine….

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Are you still the right person for your dental practice?
August 17, 2021

The following is an article written by Dr. Mustafa Shah-Khan, DDS published in Dental Economics in August 2021. A FEW YEARS AGO, I wrote an…

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Product Spotlight

Interview with Impression and Restorative Materials Partner Kettenbach
April 14, 2023

Dr. Mustafa Shah Khan and Dr. Richard Offutt started Synergy Dental Partners 13 years ago. The subject today is dental impression and restorative materials and…

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Interview with Rotary Instrument Partner Komet
February 23, 2023

Dr. Mustafa Shah Khan and Dr. Richard Offutt started Synergy Dental Partners 12 years ago. The subject today is Rotary Instruments, and their guest is…

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Interview with Lab Partner Oral Arts Dental Laboratory
November 04, 2022

Dr. Mustafa Shah Khan and Dr. Richard Offutt started Synergy Dental Partners 13 years ago. The subject today is the dental laboratory, and their guest…

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Marketing Tips

Silver Surfers: Seniors Finding Services Online
February 10, 2019

According to our partner VivioSites, a recent study showed that 59% of seniors reported that they went online to find new services. Clearly, there is a…

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Dental Marketing 101: A Beginner’s Guide To SEO For Dentists
February 05, 2019

Our partner VivioSites has created a Local SEO 101 guide for dentists. Read below for more! A Complete Guide To SEO For Dentists Are you…

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How to Make Your Dental Website Stand Out
January 28, 2019

According to our partner VivioSites, 97% of your potential patients will use the web to decide whether or not to choose your office as their…

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Read what our members have to say about Synergy in our Dental Product Shopper Evaluation

“These are the same brand name dental supplies at a discounted price.”

Thomas Farley,
DMD, Charlotte, NC

“I can order from one vendor with confidence that the products are at a good price point.”

Gregory Camp,
DDS, Mansfield, TX

“Synergy allowed me to leverage the power of group buying, saving money and lower overhead.”

Levy Do,
DDS, Charlotte, NC
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