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About Us


Q: What is Synergy Preferred Brands?

As a Synergy member, you are automatically enrolled in our Synergy Preferred Brands program. Synergy Preferred Brands was a program launched in December 2016;  we negotiated directly with leading manufacturers to provide unbeatable pricing on premium quality dental supplies. In addition to the already low prices our members receive on over 40,000 items distributed through Darby Dental Supply, Synergy Preferred Brands provides you with additional discounts of up to 39% on products provided by 3M, Septodont, Microflex, Medicom, Sultan Healthcare and Crosstex. For more information, click here or call Darby Dental Supply.

Q: If I am a member of Synergy do I have to participate in all of the negotiated contracts?

No. You may utilize as many, or as few, of the Synergy contracts as you choose.

Q: How do I know how much Synergy can save my practice?

Synergy is happy to provide you with a no cost, no obligation price comparison. In fact, we encourage such price comparisons because we know that the Synergy programs will compare favorably when objectively analyzed.

Q: Does joining Synergy benefit all dental practices?

Yes.  Synergy’s broad family of vendor partners is suitable for the general practice as well as the specialist.  Please contact us to find out more.

Q: Do I have to sign anything to join Synergy?

In order to join Synergy we require our new members to provide two items:

  • An executed Membership Application Form
  • Proof of a dental license

Q: What is the relationship between Synergy and its members?

Unlike some GPOs, Synergy has no ownership interest in its members and has no authority to tell its members what to do. Since participation in Synergy programs is voluntary, the primary reason for members to participate is that Synergy provides them with better values than they can obtain elsewhere. In other words, in order to attract and retain members, Synergy must have the best products, prices, services and suppliers on an ongoing basis.

Synergy is not a vendor. Synergy is a consultative resource and an advocate for our members. We do not sell supplies instead; we negotiate on behalf of our members to get better deals from the companies who do sell them.

Q: How has Synergy been able to get such low pricing for its members?

Our suppliers recognize that our experience in dental practices and in group purchasing makes us uniquely qualified to create programs that dental practices and related entities need and will use. Our ability to deliver highly interested and sophisticated members to these programs benefits the suppliers in many ways including increased sales through buyer retention and reduced costs by dealing with educated buyers.

Unlike most GPOs, Synergy chooses a single supplier for each product/service with whom to form a strategic alliance - this allows Synergy to maximize the leverage necessary to negotiate with suppliers. Another benefit of utilizing a single supplier is that we are better able to manage supplier performance and establish clear accountability.

In exchange for giving Synergy and its members a great deal, suppliers in the Synergy programs have the expectation that, if they provide Synergy members with a better deal than they currently have, Synergy members will: (a) support the Synergy programs by participating in them, and (b) switch from their current supplier(s) in order to take advantage of the superior value of the Synergy program(s).

Q: What do I do if I have a problem with a Synergy supplier?

At Synergy, we expect our preferred suppliers to be fully responsive to the needs of our members and to promptly resolve problems if and when they occur. While we find that our suppliers are motivated to solve Synergy member issues, in the event of recurring problems, a major issue, or an unacceptable response from the supplier, we will intervene on your behalf to ensure that you are satisfied.

With Synergy you are no longer just a single practice, but part of a much larger organization whose consolidated volume exerts significant influence with our suppliers.

Although we hope that you never have a problem with one of our suppliers, when you allow Synergy to help you resolve your problem, it presents us with a real opportunity to demonstrate our commitment to our members.

Whenever possible, we do ask that you notify Synergy of problems you are having before you become so frustrated it is too late to resolve the issue favorably.

Q: Why can’t I just give the Synergy pricing to my current suppliers?

There's nothing to stop you, however, why would you continue to buy from a supplier that has been overcharging you until you press them for better prices? Furthermore, the effort Synergy puts into our negotiations are for now and the future. Synergy makes sure that we obtain the best possible prices and continually monitor those prices to make sure they continue to be the best available. Using our work as leverage with your vendor may have a short term benefit but, in the long run, everyone loses.

I notice that Synergy tends to just have one primary vendor for each area while other GPOs sometimes offer multiple choices. Why is that?

By consolidating all of our purchasing power with a single supplier for each product category, Synergy is able to maximize our leverage to obtain the best deals for our members. We do recognize, however, that in certain circumstances our members prefer regional suppliers. In these situations, we may offer more than one supplier for each product category i.e. dental labs.

Q: Who will invoice my practice?

Order placement, billing, delivery, and payment will be conducted between the supplier and the member.

Q: What does it cost to be a member of Synergy Dental Partners?

There is no initial cost, no membership cost, and it is free for all members. Do I purchase directly from Synergy? No. You will purchase directly from Synergy’s suppliers and automatically receive the special pricing negotiated by Synergy.

Q: How is Synergy Dental Partners compensated?

Synergy receives an administrative fee from its vendor partners.